Born on Cape Cod with a classic California vibe.
Wears Woody makes incredibly soft “bold coastal style” inspired by our funky beach wagon and original store on four wheels.
Woody is still our everyday ride.
Built for guys and the great outdoors
A blaze of bold stripes and versatile fabrics crafted close to home lead a men's lineup that shines all year round.


Homegrown styles ladies love
Superior softness and stretch in a tropical spectrum of colors define our figure-flattering hoodies, zip-ups and shorts women wear all day, every day.
MORE FAVORITES

We are reshoring USA manufacturing.
Starting with the softest sustainable fabrics, we make statement styles in small batches right in our backyard. Help us turn the tide and bring apparel manufacturing home where it belongs.

Our mission is personal.
Founder Mike has lived 44 years with Type 1. Your purchase of every product site-wide directly supports our national nonprofit partners and relentless commitment to find a cure.
Become a WW Athlete
Join our top notch roster who are taking their exceptional talents beyond the playing field.


Custom Logo Program
Show your pride for American made and outfit your company, club or school in bold coastal style.